If you’ve been following my tweets, you know that I’m super excited about my upcoming vacation to India. Not only am I going back to the motherland after 6 years, but also I’m attending TWO weddings of some fabulous friends.
As with any Indian wedding, the past month has been consumed with picking up flashy outfits to wear. One of the stores that really helped me out in Dubai was Label 24. This boutique located in Meena Bazaar in Bur Dubai is essentially the Saks 5th Avenue for Indian designers where you can find designers such as Satya Paul, Rocky S and Neeta Lulla under one roof.
Well in the case you need to inject some glamour into your wardrobe, check out designer Jaya Misra’s latest collection at Label 24 this Tuesday, December 13th, 6:30 pm onwards. For more details, click here.
Each year, there are mutiple fashion collaborations and exclusive collections, and the latest of these is a collection of saris by the French fashion house of Hermès.
Hermès recently opened up another store in the business and entertainment capital of Mumbai. With the Indian retail industry worth over US$1.5 billion, Bollywood stars who wear Dior and Vuitton on a daily basis, and mega billionaires like Lakshmi Mittal and Mukesh Ambani, it’s no suprise that fashion houses are looking to tap into the Indian market. Hermès has also found itself being referenced in Indian pop-culture as “Bagwati” in this year’s Bollywood hit Zindagi Milegi Na Dobara.
Saris by Indian designers such as Manish Malhotra, Satya Paul and Anjalee & Arjun Kapoor are generally prefered by Indian clientele but there is a market for these designer saris in India’s expanding luxury market.
The collection will consist of 27 silk saris, influenced by Hermès’ trademark silk scarf and shapes and prints identified with India. Saris will range from $6,000 to $8,500 and will be exclusively sold at the Mumbai boutique.
I’m sure there will be many more ‘Indianized’ collections from the luxury retailers. In fact, we’ve already seen the exclusive to India-Tod’s woven clutch and Prada’s Made In India collection. With the West weakening, it isn’t surprising that fashion houses are looking towards Asia to take advantage of increasing wealth there.
After all, they will always remain fashion-forward.
Photo courtesy: Fashionotes